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Simon Dadswell

Simon Dadswell

Software executive with over two decades of experience in the SaaS and IT industry. Previously served as Executive Vice President of Proactis running global marketing for this leader in spend management and B2B eCommerce software. Success included managing the integration of six acquisitions, a global rebrand and supporting growth of a £100m market cap business. Additional experiences include previously owning a busy boutique hotel in Harrogate, North Yorkshire and senior positions at FTSE IT companies, cloud SaaS start-ups and specialist financial software houses including: KCOM Group Plc, Endeavors Technologies Inc, Intec Plc (Now CSG) & Coda Financials (Now UNIT4). Simon holds a Masters of Science (MSc) in Marketing Practice from Sheffield Hallam University.

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Restaurant Loyalty Segmentation - What It Is, How To Do It

In an industry where customer acquisition costs are high and margins slim, it’s absolutely critical to implement an effective loyalty-building strategy. Fostering lasting...

18 Nov, 2024

Table Service: Create a Straight-Through Process for Staff and Customers

Syrve’s Smart Table Service and SmartOrder app extends the capabilities of the Syrve all-in-one bar...

17 Jan, 2022

Guest Management - Driving Loyalty For Long-Term Success

Hospitality brands can generate greater loyalty from customers by providing a more personalised...

14 Jan, 2022

Point-of-sale (POS) — for your front-of-house operations

Run your entire operation from a single interface With Syrve, you can manage your front-of-house,...

13 Jan, 2022

Let customers order and pay —from wherever they want

Today’s customers love the convenience of ordering from their phones as well as click-and-collect...

12 Jan, 2022

Top tactics for restaurants — amid rule-change uncertainty

Trying to second-guess new rules and restrictions for the hospitality sector can tie you in knots....

21 Dec, 2021

Five hospitality mega-trends to watch for in 2022

How will your hospitality business fare in 2022? Despite all the uncertainty, underlying trends are...

15 Dec, 2021

How restaurants can take the heat out of kitchen interactions

As we head into a busy holiday season, front-of-house and kitchen teams need to pull together....

15 Dec, 2021

How Tech Can Give Your Restaurant a More Profitable Holiday Season

What’s your mark of a successful holiday season — full venues, strong margins and satisfied...

12 Dec, 2021

Why every restaurant now needs 'menu agility'

Menu optimisation is a valuable weapon for restaurants in the battle against soaring inflation. And...

20 Oct, 2021

Three steps to avoid restaurant supply chain mayhem

New research confirms what many restaurants know already — supply chain problems are biting hard....

29 Sep, 2021

How restaurants can defy inflation storm clouds

Right now, it feels as if the dark forces of inflation are closing in on the global restaurant...

24 Sep, 2021

How loyalty programmes can be your ticket to something far greater

Is Starbucks secretly a bank? That question got social media buzzing recently. And it points to...

13 Sep, 2021

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